Guide to Private & Tailor-made Tours

Task: Inform customers of our Private & Tailor-made Tour portfolio.

Project: Create a 16-page print piece that highlights the benefits and process of traveling on a Private or Tailor-made Tour.

My role:

  • Write the copy for the print piece
  • Interview travelers
  • Research the Private & Tailor-made Tour portfolio
  • Collaborate with a designer throughout the process
  • Create a mood board and wireframe to pitch concept to stakeholders

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