Task: Inform travelers of the company’s new tour offerings.
Project: Create online itineraries and accompanying emails to announce the new tours.
- Research tour inclusions and write customer-facing copy for the itineraries featured on the company’s website
- Analyze brief to craft copy that achieves the goals laid out by the stakeholders
- Write copy and collaborate with a designer and stakeholders to create the emails
- Draft tour names and work with SEO-focused stakeholder to select final option
Featured tour itineraries